How one counterintuitive decision disrupted the Nigerian banking industry.
Most people think GTBank won by style, branding, or orange color. The truth is, they won by strategy. They shifted their model when others stayed stuck. While older banks were…
The genius long-term move that turned a campus strategy into a national empire.
Employment goes beyond CVs and qualifications. Sometimes, it’s about timing and strategy.GTBank understood this when they wanted to rise above Zenith and others. Instead of chasing the wealthy, they chased…
The parallel between human growth and company growth no one talks about.
Life is in phases. Men are in sizes. And business follows the same rhythm. At the early stage, money is the goal. At the later stage, legacy is the goal.…
