People don’t buy cars with logic—they buy them with psychology.Toyota tried to introduce Prado as a luxury SUV, but it didn’t fit the narrative Americans had about Toyota. Affordable, yes.…
Most businesses focus only on one question: How do I get clients? But growth is not just about acquisition. It is about the full cycle: Get. Keep. Grow. Getting clients…
Every entrepreneur asks: How do I get clients? Fewer ask: How do I keep them? Almost nobody asks: How do I grow them? Growth comes when customers don’t just come…