The brain science behind why people chase “free” every time.
When you present an offer, the way you frame it determines how powerful it looks. Take this example: The company says a property is ₦30M all-inclusive. If you simply tell…
When you present an offer, the way you frame it determines how powerful it looks. Take this example: The company says a property is ₦30M all-inclusive. If you simply tell…
There’s a story that perfectly captures the power of a good offer. A young man made ₦60 million in sales, on his very first attempt. He had no prior track…
It’s common for salespeople to believe that the more they know about a product, the easier it is to sell. They pile up details, rehearse presentations, and hope that information…